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4 products
MILK TOUCH Black Peel Off Lip Tattoo is a viral K-beauty lip stain that gives lips long-lasting colour for many hours. The product is applied as a black layer onto the lips; after drying for a few minutes, it is removed like a mask (“peel-off”). After removal, a natural, pigmented, long-wearing tint remains on the lips that looks like part of the lips themselves rather than a classic lipstick. Its formula is designed to be waterproof and transfer-proof, resisting throughout the day without easily coming off, which makes it perfect for long days or events. Besides the strong and lasting effect, it also contains moisturizing ingredients such as hyaluronic acid and vitamin E, which help prevent the lips from looking dry after application. This lip tattoo is highly favoured for its unique effect, colour intensity and the “just-stained lips” look that gives a modern and very attractive appearance.
*4gr
How to use
Make sure the lips are clean and free of balm or oil so that the product adheres well. Apply a thick, even layer of the lip tattoo to the lips, avoiding going outside the lip line. Leave to dry for about 5–10 minutes, until a dry film forms over the lips. When it is completely dry, remove slowly from one corner like a “peel-off mask”.
After removal, a soft, pigmented tint will remain on the lips. Finally, you can add a lip balm or gloss on top for extra hydration and shine.
Ingredients
The "magic" ingredients
hyaluronic acid, vitamin E
Full ingredient list
Water, Polyvinyl Alcohol, Dipropylene Glycol, Acacia Senegal Gum, 1,2-Hexanediol, Alcohol, Citric Acid, Sodium Citrate, Maltodextrin, CI 17200(Red 33), Pentylene Glycol, Algin, CI 19140(Yellow 5), CI 15985(Yellow 6), Caramel, Peat Water, Fragrance, Butylene Glycol, Hydroxypropyl Methylcellulose, Glycerol formal, CI 42090(Blue 1), Allantoin, CI 45410(Red 27), Dipotassium Glycyrrhizate, CI 45380(Red 21), Potassium Sorbate, Tocopherol, Simmondsia Chinensis (Jojoba) Seed Oil, Panthenol, Propanediol, Sodium Hyaluronate, Hydrolyzed Sodium Hyaluronate, Hydrolyzed Hyaluronic Acid, Ethylhexylglycerin, Sodium Benzoate, Sodium Acetylated Hyaluronate, Hydroxypropyltrimonium Hyaluronate, Dimethylsilanol Hyaluronate, Sodium Hyaluronate Crosspolymer, Hyaluronic Acid
Brand
MILK TOUCH is one of the most well-known and viral K-beauty brands, created in Korea in 2019 by the famous Korean influencer Hong Young-gi. The brand quickly became famous thanks to formulas that combine makeup with skincare, offering products that not only beautify but also help to hydrate, soothe and improve the skin. MILK TOUCH is characterised by lightweight textures, a natural finish and the famous “glass skin” effect, while its products contain well-known ingredients such as niacinamide, Centella Asiatica, hyaluronic acid and botanical extracts that help maintain healthy, glowing skin. The brand became especially viral on TikTok and Instagram thanks to its cushions, lip tints and skincare products that deliver instant results and a fresh, dewy, very modern look.
A’PIEU Rice PDRN Nourish Lip Elixir is a nourishing elixir designed for dry and chapped lips, providing hydration, intensive care and a beautiful gloss with a delicate colour. The formula with rice-derived PDRN, Collagen and Peptides helps to nourish and improve the appearance of dry lips, while Hyaluronic Acid and Panthenol provide moisture and help lips appear softer and fuller. Its texture melts easily onto the lips, leaving a liquid, soft and non-sticky shine. It can be used alone for a natural look or layered for more colour and gloss.
moisturising.
*10 g
How to use
Gently apply to the lips for a light finish. For a stronger shade, we suggest applying it twice.
Ingredients
Magic ingredients
PDRN, collagen, peptides, hyaluronic acid, panthenol
Full ingredient list
Phytosteryl/Isostearyl/Cetyl/Stearyl/Behenyl Dimer Dilinoleate, Methyl Hydrogenated Rosinate, Hydrogenated Polyisobutene, Polyisobutene, Butyrospermum Parkii (Shea) Butter, Polyglyceryl-2 Triisostearate, Cera Microcristallina, Synthetic Wax, Sorbitan Sesquioleate, Tocopheryl Acetate, Polyglyceryl-6 Polyricinoleate, Titanium Dioxide, Fragrance, Dehydroacetic Acid, Iron Oxides(CI 77491), Iron Oxides(CI 77499), Yellow 5 Lake(CI 19140), Red 7, Water, Panthenol, Lactobacillus Ferment, Glycerin, 1,2-Hexanediol, Collagen, Leuconostoc/Radish Root Ferment Filtrate, Copper Tripeptide-1, Sodium Phytate, Hydrolyzed Sodium Hyaluronate, Sodium DNA
Brand
A’PIEU is a Korean cosmetics and skincare brand, created in 2008 as a branch of the well-known brand MISSHA. It primarily focuses on skincare and decorative cosmetics, created specifically for women aged 20 to 30. A’PIEU products are known for using gentle and effective ingredients, making them suitable even for sensitive skin. The brand often collaborates with popular animated characters, such as Doraemon, Crayon Shin-chan and Rilakkuma, to attract the attention of its young audience. Products from A’PIEU include a wide range of items, such as masks, creams and decorative facial cosmetics, as well as hair care products. They are known for their attractive designs and gentle ingredients, making them suitable for sensitive skin.
MILK TOUCH Dew Stain Sheer Lip Gloss is a gloss that gives the lips shine and a light natural colour, without feeling sticky. It applies very easily and makes the lips look fuller, softer and with a “dewy glass lips” effect that is very on-trend. The formula contains hyaluronic acid and vitamin E, which help to hydrate and soften the lips, keeping them healthy throughout the day. It can be used for a simple, fresh look, or over a lip tint for more shine and a more pronounced effect.
*4g
How to use
Apply to the lips lightly for a subtle finish. For a stronger tone, we suggest applying it twice.
Ingredients
The "magic" ingredients
hyaluronic acid, vitamin E
Full ingredient list
Dimethicone, Cyclopentasiloxane, Dimethicone Crosspolymer, Polyglyceryl-2 Triisostearate, Dimethicone/Vinyl Dimethicone Crosspolymer, Phenyl Trimethicone, Titanium Dioxide, 1,2-Hexanediol, Diphenylsiloxy Phenyl Trimethicone, Cetyl PEG/PPG-10/1 Dimethicone, Silica Silylate, C30-45 Alkyl Dimethicone, Butyloctyl Salicylate, Menthone Glycerin Acetal, Sunset Yellow FCF, Cyclohexasiloxane, Lithol Rubine BCA, Talc, Tocopheryl Acetate, Ferrous-Ferric Oxide, Tartrazine, Fragrance, Propanediol, Water, Butylene Glycol, Ferric Oxide, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Eriobotrya Japonica Leaf Extract, Brilliant Blue FCF, Mentha Viridis (Spearmint) Extract, Prunus Persica (Peach) Fruit Extract, Phenoxyethanol
Brand
MILK TOUCH is one of the most well-known and viral K-beauty brands, created in Korea in 2019 by the famous Korean influencer Hong Young-gi. The brand quickly became famous thanks to its formulas that combine make-up with skin care, offering products that not only beautify but also help to hydrate, soothe and improve the skin. MILK TOUCH is characterised by lightweight textures, a natural finish and the famous “glass skin” effect, while its products contain well-known ingredients such as niacinamide, Centella Asiatica, hyaluronic acid and plant extracts that help to maintain healthy, glowing skin. The brand became especially viral on TikTok and Instagram thanks to its cushions, lip tints and skincare products that deliver immediate results and a fresh, dewy, very modern appearance.
MILK TOUCH Jelly Fit Tinted Glow Tint combines intense colour with a juicy, natural shine, giving the lips a smooth, hydrated and fuller-looking appearance. Its jelly-textured formula applies easily to the lips without creating a sticky or heavy sensation, while offering a glossy, fresh finish that lasts for hours. Rich in squalane and hyaluronic acid, this tint helps to hydrate, keeping them soft and nourished throughout the day.
*4gr
How to use
Apply lightly to the lips for a subtle finish. For a stronger tint, we suggest applying twice.
Ingredients
Full ingredients list
Water, Diisostearyl Malate, Dimer Dilinoleyl Dimer Dilinoleate, Polyglyceryl-10 Decaisostearate, Bis-Behenyl/Isostearyl/Phytosteryl Dimer Dilinoleyl Dimer Dilinoleate, Butylene Glycol, Polysorbate 60, Glycerin, Ceteareth-20, Pentaerythrityl Tetraisostearate, PEG-240/HDI Copolymer Bis-Decyltetradeceth-20 Ether, Phenoxyethanol, Menthoxypropanediol, Polyglyceryl-2 Triisostearate, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Polyurethane-14, Squalane, Yellow 6 (CI 15985), Caprylyl Glycol, Red 28 (CI 45410), 1,2-Hexanediol, Ethylhexylglycerin, Fragrance, Propanediol, Red 33 (CI 17200), Sorbitan Isostearate, Illicium Verum (Anise) Fruit Extract, Blue 1 (CI 42090), Hexylene Glycol, Potassium Laurate, Tocopherol, Prunus Salicina Fruit Extract, Prunus Persica (Peach) Fruit Extract, Pyrus Malus (Apple) Fruit Extract, Fragaria Ananassa (Strawberry) Fruit Juice
Brand
MILK TOUCH is one of the most popular and viral K‑beauty brands, created in Korea in 2019 by the well-known Korean influencer Hong Young-gi. The brand quickly became famous thanks to formulas that combine makeup with skin care, offering products that not only beautify but also help to hydrate, soothe and improve the skin. MILK TOUCH is characterised by lightweight textures, a natural finish and the famous “glass skin” effect, while its products contain well-known ingredients such as niacinamide, Centella Asiatica, hyaluronic acid and botanical extracts that help maintain healthy, glowing skin. The brand has become particularly viral on TikTok and Instagram thanks to its cushions, lip tints and skincare products that deliver immediate results and a fresh, dewy, very modern look.

